BK is famous for their flame-broiled Whoppers. So we did the unthinkable, and put the flames out. We created a culturally-relevant campaign where BK sacrifices their famous flame in support of putting out a different kind of flame- the wildfires contributing to our growing climate crisis. Here’s how it works. We’re halting the sale of the Whopper for 72 hours. But don’t worry, getting one is easy. All you need is a Firefighter pass. See, there’s lots of people in Congress who still don’t believe in human-caused climate change. So help us call them out, and you’ll not only unlock the Whopper, you’ll get one for free. We’re giving the new generation of Whopper lovers a way to engage with BK that’s not only entertaining, but rewards them for tackling one of the issues most important to them. So make your voices heard. And we’ll make it worth your while.