Fashion Business Management
First Semester = 15-16 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAB --- | Business of Fashion I | 3 |
| FAD 204 | Fashion Business Anthropology | 3 |
| FAD 309 | Fashion Brand Management | 3 |
| DAH 252 | History of Fashion | 3 |
| DEN 101 | Composition I | 3 |
Second Semester = 15 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAB --- | Business of Fashion II | 3 |
| FAD 206 | Introduction to Sustainability in Fashion | 3 |
| FAD 305 | Fashion Trends | 3 |
| DFN 119 | Digital Techniques | 3 |
| DVC 100 | Introduction to Material Culture | 3 |
Third Semester = 15 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAB --- | Visual Merchandising Integration | 3 |
| FAB --- | Fashion PR and Communications | 3 |
| FAB --- | Strategic Fashion Marketing | 3 |
| DEN 102 | Composition II | 3 |
| Choose One: DAH 201 DAH 202 DAH 200 | Visual Narration: Africa Visual Narration: Asia Western Art History/Visual Culture | 3 |
Fourth Semester = 15 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAB --- | Product Dev & Supply Chain Management | 3 |
| FAD 404 | Fashion Buying and Merchandising | 3 |
| FAB --- | Digital Fashion Marketing Practices | 3 |
| FAD 300 | Sponsored Studio | 3 |
| D--- 100-400 | Open Elective | 3 |
Fifth Semester = 15 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAD 350 | Fashion Portfolio | 3 |
| FAB --- | Fashion Industry Immersion (Internship) | 3 |
| FAB --- | Fashion Ethics and Corp Social Responsibilty | 3 |
| FAB --- | Fashion Retail Management & Innovation | 3 |
| DHU --- | Humanities Course | 3 |
Sixth Semester = 15 Credit Hours
| Course # | Course Title | Credits |
|---|---|---|
| FAB --- | Fashion Entrepreneurship | 3 |
| FAB --- | Fashion Thesis Studio (Capstone) | 3 |
| FAB --- | Fashion Business Elective | 3 |
| D--- 200-400 | General Education Elective | 3 |
| D--- 100-400 | Open Elective | 3 |
Catalog Year 26/27 Total Credits: 90
Vision Statement
The vision of this program is to be a global leader in fashion education by fostering an inclusive, human-centered environment that equips students with the knowledge to thrive in the evolving fashion industry while promoting innovation, accessibility, equity, and belonging for all.
Mission Statement
The mission of this program is to equip students with a comprehensive understanding of fashion’s business and strategic dimensions, preparing them for diverse roles across marketing, management, merchandising, and other emerging sectors within the fashion industry.
Program Learning Outcomes (PLO)
Upon graduation, students in the BA Fashion Business Management program will be able to:
- Demonstrate a comprehensive understanding of key business and strategic concepts within the fashion industry.
- Apply business principles across various sectors of the fashion industry, including marketing, management, merchandising, and buying.
- Effectively communicate complex business strategies relevant to the fashion industry.
- Demonstrate leadership by making and applying ethical decisions in the fashion industry.