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Communication Design & Strategy Curriculum

Communication Design students enrolling at CCS will be required to own or purchase a laptop computer for their studies.

First Semester = 15-16 Credit Hours
Course #Course TitleCredits
SLP 007CCS First Year Experience*1
DFN 119Digital Techniques3
DFN 1372D & 3D Integrated Design Studio3
DFN 139Color & Light Studies3
CDS 151Typography I3
AHV 100Introduction to Material Culture3
Second Semester = 15 Credit Hours
Course #Course TitleCredits
DFN 1384D Design Studio3
DFN 142Performative Spaces3
CDS 152Typography II3
CDS 124Motion Essentials3
WRT 101Composition I**3

 

Third Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 251Typography III3
CDS 263UI Design 3
CDS 211Design Semiotics3
WRT 102Composition II3
Choose One:
AHV 201
AHV 202
AHV 200

Visual Narration: Africa
Visual Narration: Asia
Western Art History/Visual Culture

3
Fourth Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 264UX Design3
CDS 212Design Research3
CDS 224Motion Narratives
AHV 247 History of Communication Design I3
DHU ---Humanities Course3
Fifth Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 311Brand Strategies3
CDS 317Professional Studio Practice I 3
CDS 365XR Design3
AHV 261History of Communication Design II3
D--- 200-400General Education Elective 3
Sixth Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 312Campaign Strategies3
CDS ---CDS Elective3
D--- 200-400General Education Elective3
ACI 200-400Science Elective3
D--- 100-400Open Elective3
Seventh Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 411Integrated Brand Strategies3
CDS 418Professional Studio Practice II3
CDS ---CDS Elective3
AHV 200-400Art History Elective (or)
Visual Culture Elective
3
D--- 200-400General Education Elective 3
Eighth Semester = 15 Credit Hours
Course #Course TitleCredits
CDS 412Design Theory3
CDS ---CDS Elective3
CDS ---CDS Elective3
D--- 200-400General Education Elective 3
D--- 100-400Open Elective3

​Catalog Year 25/26 Total Credits 120-121
*International students that require ELS-101 (4.0 cr); Total Credits = 121/122

First Year Experience=1; Foundations=15; Major=60; Gen Ed=39; Open Electives=6

General Education Electives – Successfully complete any 200-400 level Liberal Arts course (i.e. AHV, BUS, DHS, DPL, DSS, SCI, WRT, LIT)

Open Electives – Successfully complete any (3.0 credit) 100-400 level course from any Undergraduate subject (Studio or Lecture).

This plan is provided for use as a guide only and is based on full-time status with successful completion of credits outlined per semester. Degree Timelines and requirements may vary based on actual program, credits completed per semester and/or catalog year. Students are responsible for confirming completion of all requirements before graduating (use program/student resources to support degree progression). Minimum Cumulative GPA of 2.0 required.

Vision Statement

The Communication Design & Strategy Department at CCS develops multidisciplinary designers. Through our innovative curriculum we foster strategic thinking and engagement with emerging technologies so that our graduates are ready to respond to evolving challenges of culture (theory) and the impact on our creative industry (practice).

Mission Statement

The Communication Design & Strategy Department is a multidisciplinary program that combines graphic design, motion graphics, UX design, and advertising to develop strategic communication systems. We work collaboratively to create compelling solutions that simplify complex concepts and make them accessible to diverse representations and audiences. We welcome curious minds to help shape the next generation of empathic design leaders.

Program Learning Outcomes (PLO)

Upon graduation, students in the BFA Communication Design & Strategy program will be able to:

  1. Demonstrate an ability to use a variety of research methodologies, in developing communication strategies and solutions relevant to intersectional human centered needs.
  2. Analyze shifts in emerging technology and their dynamic impact on communication to design solutions relevant to evolving user needs.
  3. Prioritize experimentation and play as a means to know and understand content that moves beyond Euro-centric histories to include diverse visual and lingual design contexts.
  4. Develop the ability to use informed critical judgment in selecting and utilizing components to achieve strategic solutions that work across a dynamic system of communications, while challenging normative expectations.
  5. Produce design solutions that utilizes storytelling to present clear concepts and deliverables through the development of content and application of visual components like typography, language, formats, colors, images, symbols, sounds, motion/video, gesture, sequencing, and interaction to achieve communication goals.
  6. Consider the importance of ethical judgment in all aspects of the design process from research to implementation.

 

College for Creative Studies
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